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Consumer Profiling and Insights Internship
View: 142
Update day: 21-03-2024
Category: Marketing / PR
Industry: Tobacco Manufacturing Manufacturing
Job type: Other
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Job content
Be a part of a revolutionary changeTimes are changing at PMI. We’ve chosen to do something big. The world expects us to act responsibly. And we are doing just that by transforming our business and building our future on one clear purpose – to deliver a smoke-free future.
Your fresh perspective and positive mindset can fuel our smoke-free future. You’ll be collaborating on projects that really matter and helping us to explore completely new commercial territory. As you take your first steps, you’ll have the backing and brainpower of a multinational business behind you, but with the freedom you’d normally find in a start-up. It’s the perfect start to your career.
About The Internship Program
This is an internship opportunity for university students, who are required to complete a mandatory work experience as part of their study curriculum. The organization provides the practical work experience, with defined timeframes and objectives driven by university and curriculum. The experience may include a research project and / Masters thesis.
You will join and work in close collaboration with our audience management and consumer profiling team in Philip Morris International in Lausanne. This team will be acting as the cohesive force that underpins PMI’s consumer-centric and data-driven strategy. You’ll be working together with a mix of talents in data, analytics, science, technology, marketing and media.
Candidate requirements
- Currently studying for/finishing your Master’s degree in Data Science, Computer Science, or a related area;
- Hands-on experience analysing large data sets from various sources/formats (data cleaning, transformation, dealing with unstructured data);
- Proficiency with Python;
- Familiar with relational data – SQL;
- Demonstrated ability to turn data into actionable insights;
- Fluent in English, and other local languages are an asset.
- Implements maintainable code using git and good practices;
- Participate in consumer segmentation and profiling projects from end to end;
- Build machine learning models - from model choice to model implementation in code;
- Proactively identify available data sources to pull audience insights and work with other functions to develop methods to gain new insights into our consumers;
- Connect, interpret and present unique patterns in unstructured data from different sources and identify key takeaways and actionable insights.
Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can
- Seize the freedom to shape your future and ours. We’ll empower you to take risks, experiment and explore.
- Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.
- Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress.
- Take pride in delivering our promise to society to deliver a smoke-free future.
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Deadline: 05-05-2024
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