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Digital Media Account Manager - Lausanne
View: 144
Update day: 27-02-2024
Category: Marketing / PR Sales
Industry: Marketing Services Online Audio Video Media Internet Publishing
Position: Associate
Job type: Full-time
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Job content
Be part of an ambitious and diverse global agency!Do you have an appreciation for the finer things and have a passion for luxury?
Our client is an internationally admired media agency who are looking for a Digital Media Account Manager to join their team based inLausanne, Switzerland.
You will be part of billion dollar revenue agency, that operates locally in over 90 countries! They are leading the way in re-inventing the role of a media agency in the digital age, embracing media planning and buying, but fit for the modern marketing requirements of seamlessly connecting media, content and technology. They require people to be self-starters, with high standards. They know that ‘great teams still have star players’, and expect everyone to bring their own uniqueness to the party and contribute their value with their own flair.
Your Responsibilities and Challenges:
- Digital planning and buying for a high-end luxury watch brand on a global scale
- Operational excellence in the planning and execution of digital media campaigns.
- Deliver campaign delivery analytics from display, programmatic, and social campaigns
- You bring a thorough understanding of the digital advertising process, from planning through campaign execution.
- Campaign analytics - experience developing reports utilising an ad server to analyse client marketing effectiveness via digital communications, using Google Analytics and Google Campaign Manager as data sources.
- Website analytics — a solid grasp of Google Analytics is required.
- Programmatic buying - a thorough understanding of the buying process at a trading desk.
- Financial administration linked to client-approved media purchases
- You have a strong ability to communicate in English and, preferably also in French
- Using different data sources, such as client, ad-server, and vendor data, create client-friendly campaign reports on a regular basis.
- Acting as a point of contact for clients when it comes to digital planning and purchasing.
- The challenge of the Ad-serving process, supporting technical implementations, including collaboration with the trafficking team, tag generation, and technical troubleshooting
- Establishing good working ties with vendors, advertising agencies, and other professional partners in order to provide creative solutions for our clients.
If this sounds like you then please get in touch and make an application today! If you don’t have a CV, don’t worry, use a LinkedIn or XING profile.
If this could be interesting for someone you know then please share it with them and encourage them to get in touch.
Any questions please contact:
Ben Wattenbach - Global Operations Director
ben.wattenbach@adaptive-digital.com
+442081230758 / +493016638366
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Deadline: 12-04-2024
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