Global Brand Manager Toxins

Galderma

View: 181

Update day: 26-03-2024

Location: Zug Zug ZG

Category: Marketing / PR

Industry: Pharmaceuticals

Position: Mid-Senior level

Job type: Full-time

Loading ...

Job content

Company Overview

Galderma, the world’s largest independent global dermatology company, was created in 1981 and is now present in over 100 countries with an extensive product portfolio of prescription medicines, aesthetics solutions and consumer care products. The company partners with health care practitioners around the world to meet the skin health needs of people throughout their lifetime. Galderma is a leader in research and development of scientifically-defined and medically-proven solutions for the skin. For more information, please visit www.galderma.com

Job Description

Galderma in Zug, is looking to hire a Global Brand Manager to join our expanding team and manage the RelabotulinumtoxinA (QM-1114) development programme. RelabotulinumtoxinA is a new and innovative toxin developed internally at Galderma, currently undergoing phase 3 clinical studies.

Job Responsibilities

  • Provide commercial leadership of the global RelabotulinumtoxinA programme.
  • Manage the commercial pre-launch phase of RelabotulinumtoxinA
  • Liaise with R&D, clinical and medical teams to establish possible claims related to the product launch, and advantages of RelabotulinumtoxinA versus its competitors
  • Define the global essence and key messages for RelabotulinumtoxinA
  • Create and own the global brand book for RelabotulinumtoxinA.
  • Deliver global campaigns in line with the brand book and market opportunities
  • Lead strategy definition, creative agency selection/interface, manage campaign development, ensure appropriate local/regional input, oversee local deployment, update as needed based on real-life experience
  • Ensure effective propagation of the RelabotulinumtoxinA product identity across all geographies and local specificities in the strategic development phase:
    • US, EMEA, LATAM, Australia, China, RoW
  • Oversee global implementation of the RelabotulinumtoxinA brand identity
  • After launch, monitor the performance of RelabotulinumtoxinA
  • Work with country organisations to address opportunities for improvement.
  • Maintain acute understanding of market dynamics, customer perspectives, and real-life effectiveness of sales and marketing programmes relating to aesthetic toxin products.
  • Frequently conduct field rides with aesthetic representatives
  • Participate in country business reviews
  • Establish ability to assess and diagnose overall operational performance of the local aesthetics organisations
    • Marketing effectiveness
    • Sales effectiveness
    • Supply chain structure
    • Commercial policy
    • Medical education



Minimum Requirements

  • Strong experience in brand management (5+ years)
  • Product launch experience essential (early launch, late launch; phase 3B currently in approval, phase 3 ongoing)
  • Strong new product launch experience
  • Experience with managing the pre-launch period, liaising with various functions (e. g. R&D, clinical team, medical team) to successfully manage the project planning
  • Deep understanding of brand management: Defining the strategy, developing business cases, positioning versus competitors, campaign development, global implementation skills
  • Excellent leadership skills, ability to effectively lead diverse teams across the globe
  • Ability to provide strategic clarity and precise direction for the RelabotulinumtoxinA programme
  • Strong educational background, preferably in a business-related field
  • Experience in upstream marketing, pipeline management
  • Ideally medical aesthetics or dermatology background
  • Alternatively prescription pharma background with transferable skills demonstrated in several new product launches and shaping the market
  • Solid experience working at the regional or global level of brand management, including exposure to US, EMEA and Asia regions
  • Analytical mindset and a strong interest in working on a conceptual level
  • Ability to alternate between deep analytics; business cases; fact-based-decision making and actively driving hands-on implementation; providing visible direction, inspiration and leadership
  • Ability to shape the market
Loading ...
Loading ...

Deadline: 10-05-2024

Click to apply for free candidate

Apply

Loading ...
Loading ...

SIMILAR JOBS

Loading ...
Loading ...