Head of Growth Marketing

☞ FlowBank

View: 182

Update day: 01-04-2024

Location: Zürich Zürich ZH

Category: Marketing / PR

Industry: Advertising Services

Job type: Full-time

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Job content

Occupation rate : 100%, Full time

Location : Geneva

Reports to : Head of Growth Marketing

Scope : FlowBank SA

We are looking for a qualified Head of growth marketing to take the lead in developing successful, long-term digital marketing strategies for our company.

As a Digital marketing expert, you should have in-depth marketing experience and a passion for dig- ital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence.

Ultimately, you should be able to drive all digital marketing efforts to achieve our business objectives.

Responsabilities : As a marketing expert, you are expected to:
  • Build our digital marketing roadmap
  • Manage all digital marketing channels (e.g. website, Google, blogs, emails and social media) to ensure brand consistency
  • Measure ROI and KPIs and prepare budget
  • Develop specific campaigns to create and maintain high levels of customer interaction
  • Oversee our social media accounts
  • Manage and improve online content, considering SEO and Google Analytics
  • Forecast sales performance trends and act proactively to increase our market segment
  • Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies
  • Motivate digital marketing team to achieve goals
  • Monitor competition and provide ideas to stand out
  • Stay up to date with digital technology developments
Skills & Qualifications
  • Proven work experience as a Head of digital marketing
  • Demonstrable experience in designing and implementing successful digital marketing campaigns
  • Strong understanding of how all current digital marketing channel’s function
  • Solid knowledge of online marketing tools and best practices
  • Hands on experience with SEO/SEM, Google Analytics and CRM software
  • Familiarity with web design
  • Excellent analytical and project management skills
  • Strong team management and communication (written and verbal) skills
  • Experience in the financial / banking industry not mandatory but a plus.
  • Flexible – Deal with challenging & changeable requirements.
  • Excellent knowledge of English and preferably a good working knowledge of French, German a plus
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Job originally posted on GrabJobs. If you need to report this job please contact GrabJobs
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Deadline: 16-05-2024

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