Industry GTM Mgr - Healthcare

Job content

Smart. Nimble. Strategic. Enthusiastic. Tenacious. Driven to Win. The Microsoft Western Europe Marketing and Operations Organization is looking for you to lead growth and drive digital transformation for our customers with Industry relevant solutions powered by the Microsoft Cloud.

At Microsoft, we are industry first and outcome focused, just like our customers. Industry alignment and strategy are critical to driving meaningful, outcome-based dialogues with our customers. The Healthcare PMM will lead our go-to-market efforts in Healthcare, developing, and executing programs specifically for this vertical.

As an Industry GTM Manager, you will execute go-to-market (GTM) plans, for initiatives across sales, marketing, consulting, customer success, and partner functions. Will serve as an Industry Solutions Plays lead and connection between the Business Group (BG) Lead and the area/subsidiary to land sales programs with clarity, and ensure the channel and sellers are equipped with the knowledge, skills, and resources to sell. Contributes to the definition and implementation of competitive strategy and white-space growth opportunities for sellers within a product line/segment.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Responsibilities

Solution Advocacy

• Acts as a primary product spokesperson and evangelist for a Product Manager-owned portfolio; Industry Cloud and Industry Solution Plays.
• Leverages product, industry, market, and competitive knowledge as well as technical expertise to develop localized competitive strategy, position the value proposition, and tailor messaging to both internal (e.g., sales and marketing readiness) and external audiences (e.g., partners and customers).
• Ensures sales have the required readiness and resources (e.g., marketing resources, support materials) in customer engagements.
  

Business Management

• Plans and executes business strategy in the highest priority areas and/or where the most impact can be had for the line of business.
• Aligns with the rhythm of the business (ROB) cadence with local stakeholders and up to corporate through PMM Community to provide visibility and report data-driven insights on execution and performance in the area/ subsidiary.
• Leverages understanding of customer/partner pain points, and identifies areas for adjustments or corrective action to drive greater impact.
• Adapts and cascades information based on changing priorities.
• Identifies and shares best practices to enable successful performance across groups.
  

Go to Market Strategy, Planning, and Delivery

• Contributes to the creation of strategic go-to-market (GTM) plans, for initiatives, across sales, marketing, consulting, customer success, and partner functions.
• Guides and supports Global Partner Solutions (GPS) in recruiting and enabling partners to achieve target capacity and quality.
• Helps define and analyze key performance indicators (KPIs) to measure the success of the business.
• Supports a functional team in understanding and executing GTM strategy.
• Assesses activity and impact across strategy plans.
  

Field Enablement

• In collaboration with sales partners (e.g., sales excellence), serves as an orchestrator between the Business Group (BG) Lead and the area/subsidiary to land sales programs with clarity, and ensure the channel and sellers are equipped with the knowledge, skills, and resources to sell.
• Executes packaged sales plays for sellers.
  

Business Development

• Contributes to the definition and implementation of competitive strategy and white-space growth opportunities for sellers within a product line/segment.
• Supports three-horizon business development planning (e.g., short-, medium-, and long-term growth).
• Leverages understanding of the unique regional market to support the development of growth opportunities beyond the global model.
• Coordinates with key stakeholders to scale and pitch solutions to win market share.
  

Qualifications

Required/Minimum Qualifications :

3+ years field product marketing, product management, marketing strategy, sales enablement, business development, technical pre-sales, or related work experience.

Additional Or Preferred Qualifications

5+ years field product marketing, product management, marketing strategy, business planning, sales enablement, business development, sales or technical pre-sales, or related work experience AND Bachelor’s Degree in Business, Marketing, Computer Science, or related field. OR equivalent experience. Relevant industry experience a plus.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form.

Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.