Influencer Marketing Manager, Digital Investing

Vontobel

View: 148

Update day: 21-03-2024

Location: Zürich Zürich ZH

Category: Marketing / PR

Industry: Finance

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Job content

Your opportunity

Create and maintain a sustainable influencer network for our European structured products and Swiss digital wealth management businesses. Active acquisition and onboarding of new influencer cooperations and relationship management of existing influencer business models.
Design and implement a map of various influencer levels and models to establish a multi-level influencer program. Set-up of a network of trading clubs and private finance influencer.
Create inspiring investment ideas and provide the Vontobel investment experience via storytelling to the influencer network
Integrate influencer marketing into Vontobel’s social media set-up and leverage these efforts through a dedicated social media strategy.
Create and manage strategies for investment communities and implement Vontobel’s role in these networks across several EU countries.
Lead a data-driven influencer marketing strategy and optimize budget impact through tailor-made cooperations.
Bring big ideas to the table and inspire others to deliver best in class ideas and plans, obtaining buy-in from stakeholders, management, and agencies.
Assess capital market trends, investment ideas, competition, and opportunities/risks and create plans to address them.
Create and own goals and performance metrics for Influencer Marketing, including continuous monitoring to measure the effectiveness and business impact of our strategy.
Close collaboration with local Distribution to identify and support influencer partnerships and with Product Management and Trading to shape the client experience and product offering.

You bring
Deep experience in Influencer Marketing for a bank / broker targeting self-directed retail clients and other client groups.
You are a creative thinker and networker who can create visionary business models with influencers and maintain successful and sustainable relationships.
You enjoy dealing with high ambiguity, complexity, and broad scope that will be at the epicenter of our initiatives.
You are an excellent collaborator able to work closely with Distribution and Marketing teams.
Strong communication skills
Passion for the digital world and strong interest in financial services and its products
Knowledge and experience in Influencer Marketing and Social Media
Working proficiency in English and German

Vielen Dank für Ihre Bewerbung bei Vontobel. Wir werden Ihre Bewerbung sorgfältig prüfen und Ihnen zeitnah eine Antwort zukommen lassen.

Vontobel ist ein Unternehmen, das Chancengleichheit fördert. Wir setzen uns für Chancengleichheit bei der Beschäftigung ein, unabhängig von Rasse, Hautfarbe, Abstammung, Religion, Geschlecht, nationaler Herkunft, sexueller Orientierung, Alter, Staatsbürgerschaft, Familienstand, körperlicher Einschränkungen oder Geschlechtsidentität.
Wir schätzen unterschiedliche Sichtweisen innerhalb unserer Teams und sind bestrebt, ein Umfeld zu schaffen, in dem jeder, der Teil unserer Leistungskultur sein möchte, sich selbst verwirklichen kann. Sie basiert auf gegenseitigem Respekt und null Toleranz gegenüber jeglicher Form von Diskriminierung.

Für Fragen stehen wir Ihnen gerne zur Verfügung. Bitte kontaktieren Sie uns über unser Kontakt Formular .

Standort
Zürich / Genferstrasse 8
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Deadline: 05-05-2024

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