Intern Brand & Content Marketing (M/F/X - 100%)
View: 172
Update day: 21-03-2024
Location: Schaffhausen Schaffhausen SH
Category: Marketing / PR Production / Operation Internship / Entry level
Industry: Retail Luxury Goods Jewelry
Position: Internship
Job type: Internship
Job content
To support our Digital Marketing Team at our international headquarter in Schaffhausen, Switzerland, we are recruiting for anINTERN BRAND & CONTENT MARKETING (M/F/X — 100%)
Reporting to the Dept. Manager Brand Communication & Content, the Intern will be in charge of managing the central social media, developing content for IWC’s digital channels and assisting in reporting and digital projects. Project management, team/project support are additional tasks.
Start: July 2022
Duration: 6 Months
KEY RESPONSIBILITIES:
Support team members in the following areas
Social Media
- Monitoring and supervision of global & local content production and implementation
- Monitoring and revision of local social media calendar to ensure full alignment with IWC’s global social media strategy (quality control)
- Plan and schedule post in the dedicated tool for HQ and markets
- Develop new content projects and find opportunities to leverage existing content in new ways
- Observe, track and activate content of IWC’s partners
- Admin support for photo & video shooting
- Identifying key/new target audience for social media campaigns
- Research latest trends and propose ideas to be turned into concrete projects
- Analysis and reporting on short term social media campaigns
- Operate tracking software and provide analyses after special events/activations
- Benchmark performance against competitors and other luxury brands
- Bachelor or Master Degree in Media Management, Communication Design, Digital Marketing, general Marketing, Business or similar field
- First experiences within the Digital Marketing field is a plus
- Sound knowledge in Social Media, Online Marketing and Luxury Goods industry
- Used to working with MS Office and Photoshop, experience with video editing is an advantage
- Good command of English language, additional German and French knowledge is a plus
IWC offers a challenging working environment: the company’s roots are in Switzerland, but it is a successful international player. We maintain our tradition, yet we are always on the lookout for innovations and ways to improve. Change management, education, further training and personal development are therefore of key importance for our long-term success.
Deadline: 05-05-2024
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