Marketing Intern

☞ Sony Europe BV, Switzerland Branch

View: 189

Update day: 24-04-2024

Location: Schlieren Zürich ZH

Category: Marketing / PR

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Sony Student Internship Programme 2022; Product Category Management - Marketing
Duration: 15 months, starting at earliest convenience
You’re looking for a placement with a world leader. You’re looking to apply your knowledge of Marketing and Sales in a vibrant and inventive environment. You want to get ’career ready’ whilst making a real contribution.
Inspire me
Sony Electronics have been at the forefront of consumer tech for decades. We don’t just create products, we enliven senses, capture moments and put the future in your hands. You’ll be joining the Sony Switzerland Consumer Team in order to support ensuring that our products, from TV’s to Headphones are delivered to the market.
Tell me more
You can look forward to playing an active role in our daily operations, gaining a real understanding of how we approach and constantly analyze the market, to define best marketing strategy per channel per product category. You will also be immersed in the day-to-day activities to witness how we execute these strategies in cooperation with our customers. Finally, you will understand the importance of pushing for the One Last Inch at point-of-sales.
Dealing with product categories composed of multiple, miscellaneous products, you will learn about lifecycle management and be exposed to different market realities (dominant market share, receding market share, market penetration) also getting the opportunity to work on several exciting product launches.
After completing a full planning cycle (12 months), you will have real experience with budgeting and forecasting of KPIs and pricing.
We are passionate about your development - you’ll have access to a wealth of experience and expert mentorship.
What do I need?
You’re an ambitious graduate in Business Administration, Economics or Marketing at Bachelor or Master level, with first work experience or previous internship. Of course, your communication, time-management and organisational skills are superb, together with the adaptability to multi-task under pressure. Your proactive, resourceful approach to a varied workload means you’ll get involved in constantly evolving projects and your friendly, inquisitive style will help create important bonds with internal and external stakeholders.
On the practical side, you’re confident with Word, Excel, Outlook and PowerPoint and have an eye for detail. You’re probably excited by consumer electronics. One thing’s for sure, you can work effectively across different cultures. You’ll need excellent written and spoken German and you’ve made it this far, your English is, of course, exceptional.

Bring your uniqueness to Sony

We recognize that each and every one of us is original and different. Diversity and inclusion are in our DNA, they drive innovation. We empower our people to achieve one goal: to fill the world with emotion, through the power of creativity and technology.
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Deadline: 08-06-2024

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