Job type: Full-time

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Job content

Job purpose

As the Omnichannel Manager you ensure an omnichannel vision & strategy in Janssen with a focus on your designated Therapeutic Areas.

The Omnichannel Manager supports Commercial and Medical teams in establishing and delivering on a clear omnichannel vision, aligned to brand strategy, with a customer centric focus.

The Omnichannel Manager will be responsible for leading the definition of customer journeys and ensure their implementation.

He/She/Them will work with the broader CVT and the Digital Team in the creation of a seamless user experience through different channels.

In this role, the Omnichannel Manager ensures the right strategies are translated into tactics to provide the right content, for the right customer, through the right channel at the right time.

Job responsibilities
  • Coordinate, Medical, Commercial and Marketing teams in the designated Therapeutic Areas to define an ambitious and harmonized omnichannel strategy, supportive of the brand’s core goals.
  • Identify key initiatives, ensure they are translated into actionable projects with clear goals, roles and timelines.
  • Ensure all tactics have clear KPIs and continuously review, translating data into actionable insights to maximize the impact of the actions.
  • Ensure the rationale of customer journeys and omnichannel scope is understood, implemented and adapted when needed.
  • Partner with key functions within the opco, EMEA Omnichannel TA specialists as well as subject-matter experts in Mid-size markets Europe (MSM) & EMEA to find synergies and leverage digital assets
  • Align and share learnings, experiences with the Digital Team to increase agility, efficiency and standardize processes when possible.
  • Master the usage of current Janssen tools and channels.
  • Establish a clear view of customer channel/tools activities, monitoring trends and extracting meaningful data to support future developments.
  • Lead by example; be driven, have high levels of personal accountability, ensure the definition and implementation of clear roles and responsibilities.
  • Challenge current processes and approaches with proactive proposals.
  • Manage relationship with key external service suppliers.
  • Accountable for full compliance with laws, J&J regulations and HCBI principles. Role models JNJ Credo.

Qualifications
  • Bachelor’s degree in Digital Business Management, Economics with focus on Digital Marketing, Media Management or similar, or minimum 5 years of experience in digital / omnichannel roles.
  • Experience in developing omnichannel strategies as well as development & implementation of omnichannel campaigns and solid technical skills in respective tools and channels.
  • Demonstrated track record in delivering business-relevant projects, solving problems, improving processes and contributing to high performing teams.
  • Sound knowledge of data analysis tools, omnichannel analytics, web analytics technology (e. g. Google Analytics) and CRM systems.
  • Project and change management skills.
  • Fluency in English and German required, French is an advantage.

Primary Location

Switzerland-Zug-Zug-

Organization

Janssen-Cilag Switzerland (7325)

Job Function

Marketing

Requisition ID

2206038691W

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Deadline: 05-05-2024

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