(Senior) Director Marketing

What if finding what you need was as easy as just asking?

Businesses run on knowledge, but every day, we waste more than a third of our time searching for it. Starmind connects people with questions to colleagues who have the answers to eliminate the endless search for the right answers at work.We empower teams by helping them to access answers in real-time from the person who knows best, whoever they are and wherever they are.

We have a diverse and open-minded team with 20 different nationalities. We are backed by some of the best VC investors in Europe and now operate as a profitable business - making us indefinitely sustainable, fuelling our own further growth ambitions and expand our team with passionate people with various experiences, talents, and diverse backgrounds.

Do you have the skill and the drive to transform the way the world works?

Watch this video to find out how Starmind works!

About the successful applicant:You are a master of targeted demand generation, with expert knowledge of all of the latest tools, tactics and trends. You are scrappy, pragmatic and extremely fast moving. A masterful executor, who focuses on getting things done. Your background is in B2B Marketing, selling software into Large Enterprise. You have experience doing this in both the DACH and US markets. You value being measured on qualified pipeline creation, which scales the business.

Major areas of responsibilities:

• Develop and execute high quality Demand Generation plans for Europe and the US, ensuring alignment with short-term and long-term objectives; managing the different competencies within the Starmind Marketing Team.
• Work with marketing team to implement marketing; prioritize initiatives based on pain points (such as inbound and content marketing), value creation potential, and customers’ strategic priorities
• Build and manage a rich content/editorial calendar that attracts customers (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.)
• Grow new leads, including marketing-qualified leads, by increasing and converting website traffic through calls-to-action, landing pages, and lead generation content
• Optimize marketing automation and lead nurturing processes through content and social channels
• Establish closed-loop analytics with New Business Sales and Sales Development to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers
• Lead and motivate marketing to advance employee engagement and develop a high performing team

Experience & Skills:

• University degree in business administration, marketing or relevant field (especially, strategic marketing, digital marketing and consumer behavior strategies, marketing management or market research); MSc/MA/MBA is preferable
• Experience as manager/director/VP in marketing, preferably within software or tech firm,
• Experience in developing and implementing marketing strategies
• Thorough knowledge of marketing principles, brand, product and service management
• Ability to plan, direct and coordinate marketing budgets in accordance to organizational goals
• Deep understanding of changing market dynamics
• Strong inclination or expertise to technology and enterprise software industry
• Broad network with other marketing professionals
• Exceptional analytical and reporting skills; experience creating board-level reporting a big plus
• Experience as the accountable person within a Leadership Team
• Fluency in English (German is a significant plus)

Soft skills

• Very strong entrepreneurial mindset, hands-on working attitude within small teams and limited leverage, high level of energy
• Demonstrated ability to lead and inspire a team
• Ability to thrive in culture characterized by innovation, growth and technology
• Outstanding communication and interpersonal skills
• Passionate customer advocacy
• Superb analytical and problem-solving skills
• Fast learner, able to quickly familiarize with existing methods and practices and new concepts/ideas
• Demonstrated ability to motivate all functions/levels in the organization

What We Offer

• A dynamic company where input is welcomed and acted upon
• High level of personal responsibility and independence
• A challenging and exciting mission within an innovative and multicultural environment
• The opportunity to work with some of the smartest and most innovative people in the market
• Introduction into the field of AI and latest self-learning technology at the cutting edge of science
• The possibility to change the world and have impact at a large scale

Starmind is a performance driven company that rewards success and works with outstanding people. We seek individuals that can make a difference. We offer a competitive package, including the chance for considerable performance-based rewards and a career opportunity in a time of significant company growth.