Trainee/Intern - Digital Marketing Specialist
View: 175
Update day: 21-03-2024
Category: Marketing / PR Sales Internship / Entry level
Industry: Marketing Services Appliances Electrical Electronics Manufacturing Retail
Position: Internship
Job type: Full-time
Job content
Alcon is the global leader in eye care, dedicated to helping people see brilliantly. With our 70-plus-year heritage, we are the largest eye care device company in the world – with complementary businesses in Surgical and Vision Care.As a part of DACH marketing team, you will have fun with digital transformation projects ranging from digital tools setup & deployment to marketing automation integration.
In this role you will get exposure to the various tools and systems such as Salesforce, Marketing Cloud, SiteFactory , Figma, Adobe CC, Jira etc.
Typical daily challenges would be: “Create order collection form on the landing page” or “Setup lead generation journey for a product training”.
This is a role with a steep learning curve, best suited for someone who is starting a career in digital / marketing and who wants to use digital savviness to improve our customers’ and consumers’ journey .
You can be based in Zug, Aschaffenburg or Vienna.
What is in it for you?
- Participate in building a digital infrastructure that will lead Alcon’s business into the future
- From demo to real life: using skills and knowledge to bring projects to life
- DACH experience with exposure to international teams across the globe
- On the job training by experienced colleagues
- Cross-functional projects: Brand Marketing, Trade Marketing, Professional Affairs, Sales
Who is right for the job?
Someone who has..
- Passion for technology
- Curiosity, inner drive to discover & learn new things independently
- Desire to make a difference & to grow professionally
- Courage to give constructive feedback upwards and challenge the status quo
- Sense of ownership and ability to work autonomously
- Ability to communicate clearly, eg. explaining complex tech concepts to non-tech colleagues
- Ambition to solve complex tech problems and to improve the way things are done
- Tech savvy & excellent knowledge of Microsoft 365 ecosystem incl. its cloud-based tools
- Practical understanding of CRM & email automation systems, hands on experience preferred
- Practical understanding of HTML / CSS. Ability to code simple emails / landing pages, AMPScript is a plus
- Ability to structure and present data in meaningful way. Hands-on experience with data visualization tools (eg. Tableau, Google Data Studio) is a plus
- Ability to edit simple graphics and video (Adobe Photoshop, Camtasia / Adobe Premier or similar)
- Ideally first working experience, preferably in (digital) marketing and/or IT
- Higher education degree in a relevant discipline: Marketing/Computer Science/Business Administration/ Communications
- Fluent German and English, further languages are a plus
- Tech savvy & excellent knowledge of office software
Deadline: 05-05-2024
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