Web Analyst - E-commerce (m/w) 100%
View: 116
Update day: 20-03-2024
Category: Export / Import
Industry: Commerce de détail et de gros
Job content
- Contrat :Contrat à durée indéterminée
- Temps de travail :Temps plein
- Expérience :De 2 à 5 ans
- Niveau d’études :Bachelor
Votre mission chez Decathlon Suisse :
At Decathlon, data, and analytics are at the heart of almost everything we do! We are looking for a highly motivated individual to join the E-commerce team. If you’re passionate about using data to drive positive change, this may be the role for you.
Your new team
Based out of Geneva, you will be joining a young and dynamic team of professionals. Their entrepreneurial DNA drives them to seek innovation, to challenge the status quo and to exchange ideas within the team. They live by the values of responsibility and vitality.
Your new role
In this role, you will develop to be responsible for analytics projects on the e-commerce website, taking control of the web analytics tools to ensure regular monitoring and reporting to improve future marketing campaigns and website improvements. You will overall be the go-to person to ensure that every digital decision is made with data in mind. This will include using visualisation tools to report on and train other users on how to use customer data to improve web processes. You will be responsible for all on-site analytics topics on the e-commerce website: you will be our Google Analytics referent, ensuring the monitoring of the website, supporting the different stakeholders, and improving analytics processes.
As Web Analyst, you will be working on the following tasks:
Work with Google Analytics to develop reports and performance analysis based on data and digital marketing activities
Develop insights and recommendations that lead to the formulation of effective online marketing and ecommerce strategies
Lead the development of KPIs and ad hoc analysis designed to monitor and improve online campaigns
Ensure that all digital marketing channels and ad hoc promotions are tracked
Own and manage Google Analytics configuration
Profil de candidat recherché :
About you
Sports passionate
Strong motivated and willingness to learn and improve
Knowledge of Google Analytics (Google Analytics Individual Qualification required)
Basic knowledge of data visualisation tools (eg Google Data Studio)
A desire to stay on top of emerging data analytics and technology trends
Bachelor’s or Master’s degree in a business/technology field or related field; or equivalent related professional experience
Tag Management System experience is preferred (eg Google Tag Manager, TagCommander)
Basic knowledge of SQL is preferred
Familiarity with AWS and cloud technology is preferred
Fluent in English would be a strong asset
Benefits
Working for us comes with some very exciting benefits. What do you think of 30 days annual leave, a lot of flexibility on remote working and schedules, playing sports during your breaks, excellent internal and external training programs, an international career platform, company stock options and of course a discount on all Decathlon products?!
About us
At Decathlon, our vocation is to sustainably make the pleasure and benefits of sport accessible to the many. We love sports and dream of sharing this passion with as many people as possible. Every single thing we do is done with the end user in mind. Their satisfaction is our raison d’être, so we are happy if the customer is happy.
Whatever our favourite sport, our gender or our religion, we all share the same purpose. We are here to serve as many people as possible, so that sport is affordable and accessible, not a privilege. Dare to take initiatives, act, take risks, innovate, re-invent and simplify. Dare to do anything. Thanks to daring we make our purpose come true.
Deadline: 04-05-2024
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