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Global Market Research Analyst
Aussicht: 193
Update Tag: 24-04-2024
Kategorie: Marketing / PR Der Umsatz
Industrie: Medical Practice
Position: Mid-Senior level
Jobtyp: Full-time
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Jobinhalt
Ihre AufgabenAs part of the development of a global headquarters in Lucerne, you will be responsible for the market research projects to understand consumers and sales trends in key markets on a global level.
Our client GC International AG, a global and dynamic Japanese corporation based in Lucerne, has developed into one of the most prominent companies in the development, production and distribution of a very wide range of dental products. Famed for its pioneering work, it has successfully embraced innovation, quality, and service for over 100 years now. On its behalf, we are looking for a young professional with a passion for analytics and number crunching for the newly created job as
Global Market Research Analyst (Junior)
Main Responsibilities
- Assist and support the development of marketing research strategy by aggregating market intelligence and drive relevant marketing and messaging efforts
- Develop business intelligence dashboards to support decision making processes
- Coordinate the execution of VOC collection, market research projects and surveys with ad hoc methodologies. Analyze data and survey results
- Review and report consumer and market insights
- Consolidate internal and external information, allowing to monitor and understand global market trends
- Ability to liaise with outside research providers if needed
- Ensure corporate brand standards across surveys
- Gather and consolidate metrics and information/VOC from digital media
- Assist the Scientific Marketing General Manager with market research activities
- Higher degree in Marketing, Business Administration or similar education (FH, Uni)
- At least 2 years’ experience in market research/customer insights/evidence-based marketing
- Well experienced and knowledgeable in Power BI, as well as experience in SEO Analytics
- A high level of mathematical ability for the analysis, modeling and interpretation of data
- Excellent oral and written command of English; other languages are a plus
- Strong skills in communication, organization and collaboration
- Ability to work independently and autonomously in a multicultural environment
- Resident permit in Switzerland is mandatory
Contact: Sandra von Hermanni
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Frist: 08-06-2024
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