Omnichannel Marketing Strategist – Healthcare (all genders)

☞ Accenture DACH

Aussicht: 244

Update Tag: 26-03-2024

Ort: Basel Basel-Stadt BS

Kategorie: Geschäftsführung Planung / Projekte Beratung / Kundenservice

Industrie: Management Consulting

Position: Mid-Senior level

Jobtyp: Full-time

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Jobinhalt

Do you want to create marketing strategies across offline- and online-channels that deliver tangible business outcomes? Are you looking for a role that enables you to work on dynamic projects with a broad set of cross-functional teams to deliver future-proof business solutions? Does this sound right up your alley?

Then live your passion in a position where you promote the use of all sales channels: with customer-centric campaigns that strengthen brand and customer relationships and increase purchasing figures.

What Awaits You

  • You create target-group-specific strategies helping to optimize marketing omnichannel campaigns.

  • Using your investigative skills, you establish key objectives and metrics for our campaigns and implement appropriate measurement with our commercial analytics partners.

  • You are responsible for providing actionable insights and optimizations on media output to increase efficiency and to achieve better results for clients.

  • Since you’re always having a keen eye on the market, you evaluate emerging trends, technologies, and provide perspectives for implementing.

  • During their transition to an omnichannel model and adoption of digital channels, you are happy to assist our clients as a competent consultant.
    • What We’re Looking Forward To

  • Master’s degree in marketing, business or in a healthcare-related field

  • Several years of work experience in life sciences, strategic planning, digital marketing or media strategy

  • Knowledge in building and rolling out omnichannel campaigns, coupled with the ability to align marketing strategy and customer behavior objectives with tactical campaign design across multiple dimensions

  • Systematic approach and the ability to build research plans and transform key data into actionable insights as the basis for informed decisions
    • At Accenture, you work with authentic professionals who have one thing in common: a passion for change. We are constantly on the lookout for new employees who have the personality, knowledge, and skills to make our agile and interdisciplinary teams even better. The synergy of technology and human intelligence helps us spark digital innovation and change the world. Join our team and create the best client experiences and be the initiator for unprecedented digital products and solutions.

    Please contact us

    Any questions? Then contact our Recruiting Team via email at recruiting_switzerland@accenture.com or by phone at +41 (0)44 219 5005.

    We look forward to receiving your application!

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    Frist: 10-05-2024

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