Marketing Manager

Job content

3Brain is a young, fast-growing, dynamic company focusing on brain technologies, one of the most fascinating research and business sectors with multiple applications and impacts on human life. 3Brain’s mission is to provide state of the art technology to support life science research and improve human health. In particular, 3Brain develops, manufactures and distributes high-quality instruments based on our patented CMOS multi-electrode array, a high-resolution neuro-electronic chip. The company is headquartered in Switzerland nearby Zurich, has a SW R&D office in Italy, and has installed its products in laboratories and pharma companies worldwide.

Tasks

We are looking for a dynamic marketing enthusiast/professional Marketing Manager to spearhead our marketing initiatives and drive our business growth. This is both a strategic and hands-on role. As the Marketing Manager at 3Brain, you will be responsible for developing and executing comprehensive marketing strategies to increase brand awareness, generate leads, and support our sales efforts. Given the ever-evolving marketing ecosystem and its supportive algorithms, we require someone with an innovative mindset who is well-informed and enthusiastic about unravelling its complexities to achieve triumph for both our team and organization. Main responsibilities:

• Develop and implement a strategic marketing plan to drive brand visibility and market share.
• Lead, mentor, and inspire our marketing team, fostering a collaborative and results-driven environment.
• Conduct market research to identify customer needs, competitive landscape, and emerging trends to inform marketing strategies.
• Devise and implement strategies to feed the sales pipeline and collaborate with the sales team to develop marketing materials and sales tools to support their efforts.
• Plan, create, execute and monitor multi-channel marketing campaigns, including digital marketing, social media, content marketing, email marketing, events, and other relevant channels.
• Plan company events, coordinate participation in industry conferences, trade shows, and other events to maximize brand exposure and lead generation opportunities.
• Develop compelling product positioning, messaging, and value propositions.
• Generate and coordinate the generation of high-quality marketing content, including product collateral, website content, blog posts, case studies, whitepapers, and press releases.
• Analyze marketing data and key performance indicators (KPIs) to evaluate campaign effectiveness, identify areas for improvement, and report on marketing ROI.
• Stay abreast of industry trends, competitive landscape, and customer needs to ensure our marketing strategies remain relevant and effective.

Requirements

Required Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience (5+ years) in B2B marketing with at least a few years in the life science sector.
• Track record of developing successful marketing campaigns and leadership skills, with the ability to inspire and guide a team towards achieving ambitious goals.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across different teams and stakeholders.
• Solid understanding of digital marketing channels, including social media, SEO, email marketing, and content marketing.
• Experience with marketing automation platforms, CRM systems, and analytics tools.
• Creative mindset with a passion for innovation, and ability to work in a fast-paced, dynamic environment, managing multiple projects simultaneously.
• Perfect command of the English language, both written and spoken.
• Applicant must have an EU/EFTA or Swiss Citizenship.

Additional Qualifications

• Scientific education/experience in molecular biology.
• Prior experience in life science companies, especially in those operating in drug screening, cell-based assay and the preclinical markets.
• Chinese language skills.

Benefits

• A dynamic and stimulating work environment driven by a desire to build transformational technologies to help others.
• A young, fast-growing company with plenty of opportunities for personal growth and development.
• Working place: Pfäffikon SZ, Switzerland. It’s a beautiful lakeside village just outside of Zurich, the country’s main cultural, financial and business center.

To apply send your CV and, optionally, a short motivation letter to hr(at)3brain(dot)com, subject: Marketing Manager