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Marketing Specialist
View: 211
Update day: 22-04-2024
Category: Marketing / PR Sales
Industry: Movies Sound Recording
Position: Entry level
Job type: Full-time
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Job content
Company OverviewEvery great story has a new beginning. We’re excited to announce that Discovery and WarnerMedia have combined to become Warner Bros. Discovery. WBD is a premier global media and entertainment company offering audiences the world’s most differentiated and complete portfolio of content, brands and franchises across television, film, sports, news, streaming and gaming. We’re home to the world’s best storytellers, creating world-class products for consumers. From brilliant creatives to technology trailblazers and beyond, join us as we step into the next chapter.Warner Bros. has been entertaining audiences for more than 90 years through the world’s most-loved characters and franchises. Warner Bros. employs people all over the world in a wide variety of disciplines. We’re always on the lookout for energetic, creative people to join our team.The JobWe are now looking for a Marketing Specialist for our theatrical marketing team based in Zurich, responsible for the theatrical distribution of film productions from Warner Bros. and under license from Paramount Pictures in Switzerland.In this role you will develop and coordinate marketing plans and their execution across media campaigns, promotions, publicity and influencer activities as well as the localisation of the creative materials for the campaigns. You will work closely with the Director of Sales & Marketing and the regional teams to develop the strategic direction for each release, holding regular updates with the regional teams as well as with the local Sales team on development of the campaigns.The Daily- Development of fully integrated marketing plans with defined target audiences, a clear communication and content strategy, media plan and promotional marketing strategy
- Management and full responsibility for the marketing budget of assigned projects
- Adapting and implementing creative materials for the Swiss language areas
- Development of a film specific strategy for owned digital channels in the local market
- Development and implementation of influencer activations, public relations and trade marketing activities
- Manage and supervise external agencies
- Higher education in marketing, communication, or digital media
- Demonstrated marketing experience coupled with a track record of achievement
- Excellent knowledge of all aspects of marketing with a focus on digital and a profound understanding of social media platforms
- Strong team player with capability to build and maintain relationships both internally within the organization and externally
- Excellent organisational skills with ability to work cross functionally and across multiple projects
- High degree of media affinity, creativity and flexibility
- Outstanding communication and language skills in German and English, fluency in French is an advantage
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Deadline: 06-06-2024
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