Social Media Coordinator

☞ Tissot SA

View: 179

Update day: 04-04-2024

Location: Le Locle Neuchâtel NE

Category: Marketing / PR Sales

Industry: Retail Luxury Goods Jewelry

Position: Associate

Job type: Full-time

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Job content

The CompanyTissot has been growing and developing its tradition of innovation since 1853. From the early days to the present, in its home in Le Locle in the Swiss Jura Mountains, Tissot has translated craftsmanship and precision into stylish timepieces now sold in over 160 countries around the world. Special materials, advanced functionality and meticulous design detail join forces to create the luxury of accessibility. Today Tissot is a member of the Swatch Group, the world’s largest watch producer and distributor of Swiss watches. The tradition of innovation lives on, keeping closely in touch with the times.Job DescriptionAs Social Media Coordinator, you will be part of the international digital marketing team at the Tissot headquarter. Your will be responsible for overseeing the company’s social media accounts and develop the visibility and desirability of the brand by implementing the social media organic content strategy.Your mission :
  • Oversee company’s social media accounts, mainly on Instagram, Facebook, TikTok, YouTube and LinkedIn
  • Design, build and maintain our social media organic presence
  • Work closely with the marketing teams to define the social media calendar and identify which assets work best
  • Create social media & newsletter copies and visuals adaptations with agencies
  • Coordinate the social media & newsletter calendar in close cooperation with the CRM specialist
  • Collaborate, support & train our local markets to develop their social media presence in accordance with the company vision
  • Analyze social media account performances with pro-active suggestions and improvements
  • Setup of reporting templates for the management
  • Work closely with the paid media specialist to ensure coherence between organic and paid activities
  • Work closely with the customer care team to analyze social media comments and DM
Profile
  • Team player that is self-motivated and has the ability to work proactively and independently
  • Entrepreneurial mindset, willing to grow business
  • Passionate about digital marketing, following new online trends and practices
Professional Requirements
  • First professional experience in Social media is required, preferably in upmarket goods sector
  • University degree in business, marketing or media
  • Experience in Meta Business Manager, YouTube Creator Studio, TweetDeck, Pinterest Business Hub, Tik Tok platform & LinkedIn platform with proven track record
  • Experience with a Social Media Management tool is a plus
  • Basic knowledge of Google Analytics
  • Strong analytical, planning and time management skills
Languages
  • Fluent in French and English is mandatory
Job Location:2400 Le Locle, SwitzerlandCompany Address:Tissot LtdChemin des Tourelles 17P.O. Box 399CH-2400 Le LocleSwitzerland
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Deadline: 19-05-2024

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