Chief Marketing Officer - Cultivated Meat
Aussicht: 139
Update Tag: 25-04-2024
Kategorie: Andere
Industrie:
Jobtyp: Full-time
Jobinhalt
About us
We are a fast growing, innovative, and ambitious food technology company developing real meat - cultivated directly from animal cells.
Our mission is to provide delicious, high quality cultivated meat at a fair price. Better for people, animals and the planet. Our vision is to become a household brand for cultivated meat, thereby accelerating the transition to a global food system that is environmentally, ethically and economically sustainable.
Are you looking for an opportunity to work and shape something big & meaningful? We are always seeking new and curious minds to join us at MIRAI Foods.
What we offer
- The opportunity to work and shape something big & meaningful: provide the world with sustainable proteins – without the downsides of industrial farming
- Contribute to bringing cultured meat to market: have the unique influence and impact in the future of our global food system
- Ownership and responsibility: be in charge of how you deliver your work and set the standard for the rest of the company
- Young, dynamic and experienced team: work together with professionals with many years of experience across multiple sectors & industries
Your responsibilities
- Lead all our internal and external marketing efforts
- Create your own marketing strategies that enable us to build a tasty, trustworthy, and recognizable brand in different geographical markets
- Be the creative brain behind MIRAI’s storytelling and brand appearance: towards consumers, businesses, employees, and investors whether in real-life or on social media
- Implement and manage KPI’s to measure and improve MIRAI’s brand visibility and perception
- Develop and manage marketing goals and budget
- Stay up to date with the latest market trends
- Work together with our product development team to launch a winning product
What we are looking for
- Passionate to work for and help build a start-up
- Motivated, committed and easy to work with – we encourage applicants from diverse backgrounds
- Adaptive mindset: Our challenges change regularly – no workday is alike
- Self-starter and organized: You take the initiative & structure your work self-sufficiently
- Cultural alignment: We are fast, dynamic, open, respectful, professional and fun to work with
- Fluency in English and German both oral and written
Additional Requirements
- Minimum 5 years experience in a similar role and field
- Degree in marketing, business, PR, communications or similar is a plus
- Existing track record of marketing and growing novel product categories with little pre-existing consumer awareness, including development of the storytelling
- Experience building a D2C business is a plus
- Ability to translate innovation and scientific breakthroughs into consumer friendly USPs
- Ability to lead market studies, analyse and present findings to management
- Strong content creation skills, particularly in the digital world
We look forward to hearing from you! Please click on “apply for this job” to submit a complete application, including CV, cover letter, references and degree certificates.
Frist: 09-06-2024
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