Field Marketing Manager - UK/EU/RoW

Job content

Job Description

"Marketing without data is like driving with your eyes closed." – Dan Zarrella

Job requirements

Your New Company

At Frontify, our mission is simple. We create the best and most user-friendly brand management platform - a platform that enables anyone to deliver compelling and consistent brand experiences. Today, Frontify is empowering thousands of different-sized companies around the world, including Facebook, Lufthansa, Vodafone, and Allianz.

Frontify is a scaleup company with over 175 employees. We’re an international team – with our headquarters in St. Gallen, Switzerland; a growing team in the US; and colleagues working remotely from all over Europe. Frontify is built on a collaborative culture of experimentation, trust, and transparency. We believe in being happy and fulfilled at work and let our personalities shine through everything we do. Does this sound like the place for you? Then read on.

Your Team

The dynamic marketing team (about 20 people strong) is also somewhat cosmopolitan. As much as they’re personally diverse, they’re a highly cross-functional team made up of content marketers, designers, performance marketers, frontend developers, and event coordinators. Think of them as the bridge between the internal community of Frontify to the outside world. This curious, quick-thinking, and open-minded bunch all work toward the same goal – to spread the word of Frontify, by showing their global audience just how great of a tool it really is.

Your Mission

You’ll own and drive Field Marketing plans for the UK, Scandinavia, Benelux, and France – from inception to implementation – to raise awareness of Frontify’s brand, generate new leads, and fill our pipeline. Working with regional stakeholders, you’ll build a dedicated regional marketing action plan. With your measurable regional-specific campaigns, localized marketing material, and cooperation with external partners/agencies, you’ll generate direct and indirect leads that fill pipelines and drive revenue.

Your Story

• You have 3+ years of experience in software/SaaS marketing with an expertise in multi-channel programs, events, and content creation.
• You have successfully developed and grown pipelines for the UK through innovative field marketing activities and programs in the UK, France, Scandinavia, or Benelux.
• You’re experienced in project management and have successfully planned and led events end-to-end (both on- and offline), executed event strategies, and ensured innovative event experiences before.
• You have hands-on knowledge of popular marketing and sales automation tools and Paid Social channels (mainly Facebook and LinkedIn) that you can leverage to show presence further down the funnel and push campaigns.
• You possess good resource management skills, so you can evaluate and prioritize the specific needs of the region.
• You have excellent analytical skills and know how to craft actionable insights from data – including marketing trends and competitive activities.
• Your friends would describe you as an excellent communicator, collaborative, and supportive.
• You’re comfortable working with and driving objectives and key results (OKRs).
• You speak English proficiently, and, ideally, you speak a Scandinavian language and/or French.
  

Goodies

Frontify is a very dynamic company where things change quickly and opportunities arise often, providing a lot of space for personal development. We’re a community, one that’ll support you while you strike out on your Frontify journey and make this role your own. Our office is pretty great – we can’t wait to show you somewhere down the line – but more important is our culture of freedom, trust, learning, advancement, and happiness. Our word only counts for so much, though. See what we have to offer for yourself – start the conversation.

Next steps

• Send us your resume and answer a few questions so we can understand your interest and experience.
• We’ll coordinate initial calls with potential hires to learn more about you, the role and Frontify.
• You’ll meet (virtually) with members of our Team for a virtual coffee & skills assessment.
• Virtual half-a-day to meet members of the Frontify Team and experience our culture.
• If things go well, you will be part of our journey soon.